Call to Action: Save Polaroid

Save Polaroid launched one week after the announcement on February 8, 2008 by the Polaroid Corporation that they would be discontinuing production of its ubiquitous instant films. Four photographers joined forces to track the fate of instant film and document the impact it has had on photographers worldwide.

If you would like to help to save instant films, download the action pack and send the postcards to Polaroid, Fuji and Ilford and take some materials to your local camera shop.

The Save Polaroiders have also started a Flickr group. Post your photos and stories here.