Wednesday, March 11, 2009

Showoff Films Ad Campaign

Showoff Films ad campaign, "Showoff because there are already enough ways to kill your idea," is a lovely play on familiar film and culture references of bad ends coming to the good from Jaws to the Big Bad Wolf.

The concept was developed by Fuel Lisbon, Portugal, by creative director/art director Pedro Bexiga, creative director/copywriter Marcelo Lourenço, with illustrator Scott C. Retouching was done at SniperShot.

See all the ads in the series at The Inspiration Room.

(Shout out to Shoebox's John Smith for the tip!)

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